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Rossetto, Carlos Ricardo; Salvador, Edson Antônio; MELLO, Rodrigo Bandeira de. The strategic adaptation in the construction industry: a case study in the town of Passo Fundo (RS). In: CONFERENCE OF THE INTERNATIONAL GROUP FOR LEAN CONSTRUCTION, 10., 2002, Gramado. Anais… Gramado: IGLC, 2002. p. 453-466.
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Dados do autor na base InfoHab:
Número de Trabalhos: 2 (Com arquivo PDF disponíveis: 1)
Citações: Nenhuma citação encontrada
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Abstract

Through a case study this paper describes how a company from the Building Industry, located in Passo Fundo, Rio Grande do Sul, Southern Brazil, strategically adapted the perception of its dominant coalition. The study was developed through a qualitative research, using Pettigrew’s (1987) methodology and the three strategic dimensions: context, content and process. Besides the qualitative character (Trivinõs 1992) and the contextual analysis (Pettigrew 1987), the longitudinal and historical vision were also used (Kimberly 1976; Salama 1992). Due to the methodology adopted, our concern was not to generalize, in a statistical sense, the results of this study. What we aimed at was to present elements to aid in the explanation of the strategic adaptation process of the analyzed organization.
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